Founder of No Limit
Entertainer Master P is widely known as the founder and CEO of the entertainment and business empire P. Miller Enterprises, which comprises of No Limit Records, No Limit Clothing, Bout It Inc., No Limit Films, No Limit Sports Management, PM. Properties and Advantage Travel. He was once listed in the “Guinness Book of World Records” as the “World's Richest Entertainer” and ranked No. 28 in Fortune's Magazine's list of “America's 40 Richest Under 40.”
Starting out in retail, Master P formed his own company, No Limit Records, in 1990 and enjoyed success as a hip-hop performer four years later with the album “The Ghetto's Tryin' to Kill Me!” Since then, he has scored a number of successful records like 1995’s “99 Ways to Die,” 1996's “The Ice Cream Man,” 1997's “Ghetto D,” 1998's “MP Da Last Don,” 1999's “Only God Can Judge Me” and 2000's “Ghetto Postage.” He also collected five Grammy Awards. Recent albums include “Game Face” (2001), “Good Side, Bad Side” (2004), “Ghetto Bill” and “Living Legend: Certified D-Boy” (both 2005), “America's Most Luved Bad Guy” (2006) and “Hip Hop History” (2007), a collaboration album with son Romeo.
The flourishing hip-hop label No Limit Records, which was renamed New No Limit in 2001, has expanded into the cinematic industry through its No Limit Films division. Master P directed, wrote, produced and starred in the successful direct-to-video debut “I'm Bout It” (1997) and starred in, wrote and produced “I Got the Hook-Up” (1998) and “Foolish” (1999). Other credits include “Da Game of Life” (1998), “No Tomorrow” (1999) and “Lockdown” (2000). In addition, the recipient of the 2000 Black Star Award for Film Entrepreneur also appeared in other people's screen projects, including Dominic Sena's “Gone in 60 Seconds” (2000), Ron Shelton's “Dark Blue” (2002) and “Hollywood Homicide” (2003). He also guest starred in the TV series “Moesha,” “Oz” and “CSI: NY.”
Master P launched P.Miller Designs in 1999. The company made him the first rapper to own and run his own clothing line. In 2007, Master P made his debut as a publishing author with the release of his book, “Guaranteed Success When You Never Give Up.” One of Vibe Magazine's “Top 10 Influential Artists of the Decade,” Master P is also the founder of P.Miller Youth Centers and P.Miller Food Foundation for the Homeless. Recently, Master was named the new Youth Ambassador for NAACP.
Master P has been married to wife Sonya Miller since 1991. He is the father of teen rap artists Romeo and Young V.
Father of 5
Childhood and Family:
Percy Robert Miller, professionally known as Master P, was born on April 29, 1967, in New Orleans, Louisiana. The oldest of five children, he and his siblings grew up in a housing project in New Orleans until his parents divorced. He then split his time between New Orleans, where he attended high school and lived with his father, and Richmond, California, where he spent summers with his mother. A basketball star, Percy won a sports scholarship at the University of Houston, in which he studied business, but left the school when he relocated to Richmond. He continued his business studies at Merritt Junior College in Oakland.
Master P married Sonya Miller in 1991. They have four children, including teen rap star Romeo (born on August 14, 1989) and his younger brother Young V (born Vercy Miller on July 26, 1991). Prior to the marriage, Master P was linked to a woman named Lisa. They have one child together.
The Ghetto's Tryin' to Kill Me!
A business scholar at the University of Houston before transferring to Oakland's Merritt Junior College, Master P started a record store in Richmond in the late 1980s after inheriting a substantial sum of money from his grandfather. While running No Limit, he observed that there were hip-hop fans that enjoyed funky, street-level sounds that the major labels were not supplying. Armed with that knowledge, he shifted No Limit into a record label in 1990 and launched his first album, “Get Away Clean,” the following year. Released under the small In A Minute label, the album earned a poor reception and sold less than 100,000 copies in the Unite States. The sophomore effort, “Mama's Bad Boy,” followed in 1992. Although it was also a commercial flop, the album did spawn the hit single “I'm going big time.”
Master P's first brush with success came in 1994 with his third album “The Ghetto's Tryin' to Kill Me,” which was released under his own label. The album was a substantial underground hit and the follow-up, “99 Ways to Die,” (1995) was also a hit with audiences.
After the success, No Limit Records scored a distribution contract with Priority Records and in 1996, Master P's “The Ice Cream Man” was launched. Although it did not earn as much mainstream radio or video play, the album raced up the Billboard R&B charts to number 3 thanks to such hit singles as “Mr. Ice Cream Man,” “No More Tears,” “Bout it, Bout it 2,” “Break 'Em Off Somethin'” and “My Ghetto Heroes.” It also received platinum certification.
Having moved No Limit to his native home of New Orleans, Master P enlarged his label by releasing the hip-hop compilation “West Coast Bad Boyz,” which featured the then unknown rappers Rappin' 4-Tay and E-40. It was a success and dominated the charts for more than half a year. He also signed his brothers Silkk the Shocker and C-Miller, and rappers Mystikal and Mia-X to his label. Master P also performed with his brothers in a group called TRU and scored a Top Ten R&B hit album with them.
Already well-known in the recording industry, Master P branched out to filmmaking in 1997. He directed, wrote and produced “I'm Bout It,” a comedy/drama about New Orleans street life in which he also starred as Perry McKnight. Unable to find a distributor, Master P decided to release the independent feature to video through No Limit. Surprisingly, “I'm Bout It” topped Billboard's home video charts and sold over 300,000 pieces in its first month of release. The following year, Master P produced, wrote and starred in “I Got the Hook-Up” (1998), which was directed by Michael Martin. Released theatrically via Miramax's Dimension Films, the comedy was a commercial success with earnings of $10 million. Master P also executive produced the low-budget direct-to-video film “Da Game of Life” (1998), which starred Snoop Dogg.
Master P also released the albums “Ghetto D” (1997) and “MP Da Last Don” (1998).
“Ghetto D” sold over 700,000 copies in first week of release and 10 million copies worldwide. A chart topper on Billboard's 200, the album produced three big hits: “I Miss My Homies” (#11), “Make 'Em Say Uhh!” (#7) and “Burbons and Lacs” (#3). The latter album marked Master P's next No. 1 hit on the Billboard 200 album chart. It received 4X platinum certification.
1999 saw Master P direct and costar, opposite Pam Grier and Gary Busey, in the action film “No Tomorrow,” and write and costar, with Eddie Griffin, the indie-comedy “Foolish,” directed by Dave Meyers. He also recorded the multi-platinum album “Only God Can Judge Me,” which spawned the hits “Step to Dis” and “Y'all Don't Want None.” Around the same time, Master P signed a contract to play basketball for NBA's Toronto Raptors.
Entering the new millennium, Master P released the 2000 album “Ghetto Postage,” which debuted at No. 1 on the rap charts and went on to sell 4 million copies in the United States. It was followed by the album “Game Face” in 2001. Master P continued his screen career by costarring with Skeet Ulrich in Joe Chappelle's thriller “Takedown” (2000), being seen in the Nicolas Cage vehicle “Gone in 60 Seconds” (2000) and starring in “Lockdown” (2000), which he also executive produced. In addition, he played a recurring role in the sitcom “Moesha” (2000) and appeared in episodes of “Oz” and “Dark Angel” (both 2001). Before being cast alongside Harrison Ford and Josh Hartnett in the Ron Shelton-helmed flop “Hollywood Homicide,” Master P portrayed a rapper in the prison feature “Undisputed” and a maniac in the LAPD drama feature “Dark Blue” (both 2002).
“Good Side, Bad Side,” Master P's first album since 2001, hit the music stores in 2004. Master P began a new partnership with the label and distribution company Koch for the album. “Ghetto Bill” and the gold “Living Legend: Certified D-Boy” followed the next year. The latter was released to raise relief funds for the Hurricane Katrina victims. After the digital album “America's Most Luved Bad Guy” (2006), Master P collaborated with his son Romeo for the album “Hip Hop History” (2007), which also features guest appearances from other artists like Tank, Lil Boosie and Marques Houston as well as Master P's other son, Young V.
During that same period, Master P helmed and acted in five home videos: “Still 'Bout It,” “Decisions,” “Repos,” “Don't Be Scared” and “Black Supaman.” He also appeared in two episodes of son Romeo's comedy series “Romeo!” (2004-2006) and played Kevin Vick in a 2004 episode of “CSI: NY.” Other acting credits include Sal Martino's “Paroled” (2007), “Uncle P” (2007), Alan Pao's “Toxic” (2008) and “Soccer Mom” (2008).
Master P will play roles in the upcoming films “Internet Dating” (2008, also a director), “The Mail Man” (2008), “Down and Distance” (2008) and “The Pig People” (2009).
Acapulco Black Film Festival: Black Star Award, Film Entrepreneur, 2000
5 Grammy Awards